Ready the short case and answer the four question
the answer should be short essay form list by question
- Analyze the business model of Zipcar using Porter’s five forces model.
- Discuss the synergy between the business strategy of Zipcar and information
- What network effects are part of the strategy of Zipcar? How do they add value?
- As the CEO of Zipcar, where is your most threatening competition? What would you do
to sustain a competitive advantage?